Conference Sessions

Insuring A Firearms Business

This session will provide an overview of what FFL’s need to know about insurance and risk management specific to the firearms business. Whether you are new in business or have an existing FFL business, we’ll give answers to some questions around basic insurance requirements, things you need to have in place and the costs you can expect. Coverage and risk management discussions will include general liability, property and workers compensation, and the cost drivers of each. Examples of resulting sample claims will be discussed and examined.
Speaker: Jeff Hewitt
Link: https://youtu.be/Np9GKQhv-VI
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Social Media Marketing

Learning to leverage social media accounts to drive awareness of your business and products is a vital tool for success in the modern business landscape. Discover easy to learn tips about how these platforms function and how to use them to your best advantage.
Speaker: Michelle Padilla
Link: https://youtu.be/a6H8XyQaoVc
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Obtaining and Maintaining Your FFL

This speaker will outline the steps necessary to navigate the paperwork and record keeping necessary to apply for and operate a Federal Firearms License.
Speaker: Cathy Hunter
Link: https://youtu.be/XhDo9Rp_xus

Leveraging Industry Programs to Benefit Your Business and Community

The firearms industry leads the way to creating safer communities through proven partnerships with law enforcement, elected officials, and community leaders. Learn how we as members of the firearms community can participate in meaningful ways to prevent firearms theft, especially from our businesses, prevent suicide, reduce accidental and negligent shootings, and safely prevent access to firearms by children.
Speaker: Bill Napier
Link: https://youtu.be/vm6NjnfSSR8
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Understanding Taxes and How They Apply to Your Business

Nothing puts fear into the heart of a business owner quite as much as taxes. Hear from two experienced CPA’s how to navigate the murky world of the tax code. This is a conversation that you literally cannot afford to miss.
Speakers: Michael Hollar and Eli Colotta
Link: https://youtu.be/Xx5eZdugfo4

Building Relationships with Firearms Distributors

A national sales manager from one of the largest firearms distributors in the United States will speak about how to develop and utilize relationships with your distributors to grow your business. This is an often overlooked detail that hinders retail success. Review of exclusive programs, communication, and cost averaging among other topics will be covered to help drive customers to your business.
Speakers: Katie Marin
Link: https://youtu.be/7iH0VVzxXr0
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Proven ATF Compliance Strategies From An Industry Expert

A basic set of practices and policies go a long way to help your business stay compliant with current ATF regulations and safe during an inspection. Learn the best business practices to help your business stay in compliance with BATF regulations from a former ATF Director of Industry Operations.
Speakers: Judyth Ledoux
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Building A Brand For Your Business

Creating a brand that reflects the mission and values of your business is key to successfully marketing to customers. Learn how to create a brand for your company that will ensure continuity, and awareness, customer loyalty, and will help to create brand ambassadors.
Speakers: Michelle Padilla
Link: https://youtu.be/fO6n9kcQsH8